Shandong Jiaqi Science and Education Equipment Co., Ltd.

Justsmile Group has consistently adhered to the concept of innovative design since its establishment in 2016, deeply cultivating the field of integrated outdoor planning for kindergartens. In the initial stage, Justsmile Group primarily operated through a distribution model, while profoundly recognizing design’s core value in market competition. The company invested CNY 300,000 annually in third-party design partnerships, significantly boosting closing rates and profit margins. With a lean team, Justsmile rapidly penetrated the national market, securing major partnerships with public kindergartens in key regions like Hainan and Tianjin – laying the foundation for its proprietary design institute. On the eve of the 2019 pandemic, Justsmile initiated strategic transformation to team-based operations. Through focused cultivation in kindergarten outdoor planning, it achieved breakthrough growth to establish a comprehensive business system. After years of development, Justsmile now operat